Advertising
All your advertising should list your website prominently. Not only ads, but also your stationery, business cards, and communications of any kind to customers or prospects. Your website address should appear everywhere. Many companies run advertising solely about their website. Making people aware of your site can be that important.
We’ll consult with you about your audience, your best ways to reach them, and our recommendations. We can also provide direction, creative services, production, and placement of advertising as needed.
Banner Ads
Banner ads are the display or space ads of the Internet. You’ve seen them—colorful, rectangular ads promoting another website – and a mere click on the banner takes you there. These banners can be a very effective method of driving traffic from related websites to your own site. Similar to co-op links, they are bigger and bolder.
Banner ads were among the first methods used to generate traffic on the web. In recent years, statistics show that responses to banner ads have fallen. Banner ads weren’t “targeted” to the audience. That is, they would appear anywhere on the web. By wisely targeting related, relevant sites to sponsor your banner, banner ads are proving to be an excellent way to direct qualified visitors to your site.