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Step number one is to get listed on the major search engines. There are hundreds, even thousands, of specialized search engines, but only 15 or so engines are used by the vast majority of people. These major engines are where we submit your site and focus our efforts to make you more visible. Read More »
It's more than just getting a listing in the engines; it's submitting the site properly, using the right keywords, and building other criteria right into your site – such as hidden tags, descriptions, keywords, relevant text, etc. to achieve a high ranking in the engines.
In essence, we optimize your site so the search engines will understand your product or service. Then the engines will rank you higher when prospective customers search for what you have to offer. The goal? To have a listing about your site appear in the top 10 or 20 sites found by the search engine when typing a search term that is relevant to your product or services.
Co-op Links
Another valuable way to help people find you is through co-op links. These are links to your site that appear on other sites dealing with a similar subject as yours. Essentially, they are courtesy listings of other sites that visitors might want to check out as they address the same topic that brought visitors to that site in the first place.
For example, you might exchange links on sites operated by your suppliers, vendors, distributors, trade association, chamber of commerce, or any site or organization that deals with your industry. Typically, you return the courtesy by including a link back to sites that list you. We'll show you how to set up co-op links and can even handle all the details for you, if you wish.
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