BigCommerce Case Study
InteractOne fixed bugs & improved quality assurance issues on their BigCommerce site.
Nature’s One is one of the few independent formula manufacturers in North America. They conduct their own research, maintain 100% control over their products, and own their scientific research and formulas. This level of independence allows Nature’s One to be more transparent, more nimble, and insist on the finest ingredients. Their exceptionally safe and pure formulas put newborns and infants on the right nutritional track.
Nature’s One reached out to InteractOne in support of their existing BigCommerce. InteractOne recommended Nature’s One stay on BigCommerce because it is a best-in-class, cost-effective, high-performing platform for B2B companies like them.
Nature’s One came to InteractOne with an existing BigCommerce website that was overwhelmed with quality assurance issues, including bugs, and performance issues. Their previous developers lacked experience and struggled with implementation leaving them with UX/UI code that was too complex to manage efficiently, costing them conversions.
Nature’s One confidently chose InteractOne’s team of experts to correct these issues and to provide additional support services.
Our BigCommerce experts worked quickly to sort through and update the site content. These updates consisted of us delivering a fresh new design style, content and promotion administration and automation, new product lines to their catalog, and a review software migration from Yotpo to Bazaarvoice.
Our team also worked to deliver a new site that was mobile-friendly, easy to use, and provided customers with an updated shipping rate quote application. We also worked to provide Nature’s One with the proper training and enablement to easily manage the site content from the BigCommerce admin moving forward.
The updated content, shipping improvements, review migration, and new product lines that InteractOne provided Nature’s One site resulted in an immediate uptick in traffic and sales.
- 26% Increase in Conversions 26% 26%
- 13% Increase in Load Time 13% 13%
- 40% Increase in Revenue 40% 40%
- 53% Increase in Average Order Value 53% 53%