Magento Case Study

Woodburn Press

InteractOne was tasked with building a new, totally responsive
website that created a fun and interactive user experience.

Woodburn Press

 

Magento 2 Migration from Magento 1

Woodburn Press has been focused on providing students with education resources for more than 20 years. Via their Magento 2 site, Woodburn Press sells hundreds of items including booklets, workbooks, pamphlets, posters, displays, and student planners found in elementary schools, middle schools, high schools, and colleges across the U.S. and Canada.

Our Services

 

  • Custom Magento Design & Development
  • Custom Integrations
  • Custom Shipping Logic
  • Checkout Optimization
  • Personalized Location Information & Mapping

The Challenge

After experiencing difficulties with product browsing and checkout hangups on their Magento 1 site, Woodburn Press sought help from InteractOne. A code review confirmed Woodburn’s suspicions that over-customization and flawed coding practices had led to conflicts and user-interface problems.

Woodburn Press tasked InteractOne with upgrading their site to Magento 2 to address their code issues, as well as benefit from the improved feature sets for marketing and UX.

The Solution

Interactone successfully migrated Woodburn Press from Magento 1 to Magento 2. In the migration, we developed special features including product pricing options, category layout grids with CMS elements and upgraded sorting. One special element in particular that we developed was tiered pricing per product type, rather than by individual SKU. For example, if a customer buys more than 20 brochures, they can purchase them at a 5% discount.

The new UX/UI changes included a fully responsive design (native to M2), new product configurations as well as category and product page layout changes to make browsing a breeze for both retail and wholesale customers.

 

Let’s talk about how we can
do the same for you!