The August 2018 Orange Report lists the signs that your technology needs an upgrade, effective strategies to encourage repeat customers, mastering Google Adwords, and more. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.


Everything you need to know about eCommerce, digital marketing, and Magento.

Signs Your eCommerce Technology Needs an Upgrade

Is it time for an upgrade? Upgrade signals come in many different varieties, from code conflicts to broken UI to operational crutches you’ve gotten used to. Unfortunately, with the pace at which technology is moving, it can be difficult to know when business technology is outdated and needs to be replaced.

5 Tips for Writing Clickable Adwords Copy for eCommerce Websites

Success with Google Adwords is not entirely dependent on Google and their algorithms. Much is riding on an advertiser’s ability to write “clickable copy” that drives qualified, motivated buyers to their sites.

6 Smart Strategies to Boost Sales to Repeat Customers

Getting and converting new leads is only half the battle. The other half is effectively marketing to current customers so that they continue making purchases with your company.

5 Online Marketing Tools That Benefit eCommerce Business

An online marketing plan is no longer optional; it is a necessary component of an overall business plan to succeed. With all the forms of digital marketing available, it’s no surprise that many businesses become overwhelmed at the complex, time-consuming work required to implement and optimize the right flavors of campaigns to contend in their industry.