July 2018 Orange Report: eCommerce & Digital Marketing Tips

July 2018 Orange Report: eCommerce & Digital Marketing Tips

JULY 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

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Everything you need to know about eCommerce, digital marketing, and Magento.

The Right Price Model For Your Next Development Project: Fixed-Price vs Time and Material

Determining the best price model for your next development project requires planning, testing, and research. Our comparative guide discusses the pros and cons of two popular models so that you are able to make a better-informed decision.

5 Simple SEO Tips That Don't Require a Developer

Search Engine Optimization can be tricky, especially when you run into problems and there is no developer on hand to help. We’ve summarized 5 do-it-yourself tips that will fix SEO issues and get you ranking higher.

How to Create Meaningful Customer Experiences in eCommerce

Consumer research shows that customer experience has become more important than price in a buyer’s decision-making process. So how can you create great customer experiences in eCommerce?

How to Correct Common User Interface Issues and Improve Conversions

A common mistake in eCommerce web design is prioritizing style over functionality. We discuss some common user interface issues and provide solutions that will increase conversions.

June 2018 Orange Report: eCommerce & Digital Marketing Tips

June 2018 Orange Report: eCommerce & Digital Marketing Tips

JUNE 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

SIGN UP FOR THE ORANGE REPORT

Everything you need to know about eCommerce, digital marketing, and Magento.

An Introduction to Magento Commerce (Cloud)

Magento’s various platforms may sound similar, but they are very different in terms of features and benefits. Read about what sets Magento Commerce (Cloud) apart from the others and see if it’s right for you.

SEO Diagnosis: Why Pages Are Performing Poorly in Search Rankings

Are you frustrated by a decrease in organic traffic to your site? Though a common frustration among eCommerce merchants, its various causes are less often known. Learn more about what could be causing poor search rankings, and how to fix it.

6 Things Merchants Need to Know About Re-Platforming in eCommerce

Making the switch to another platform is not an easy decision. There are many factors to consider before doing so or you could end up over budget, out of time, or in a mess.

Turning Abandoned Cart Issues Into Sales

A common problem merchants of every size have to deal with: abandoned shopping carts. It’s frustrating and it’s losing you money. But what if we told you there are a couple simple solutions you could put in place right now?

May 2018 Orange Report: eCommerce & Digital Marketing Tips

May 2018 Orange Report: eCommerce & Digital Marketing Tips

MAY 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Magento 2 Commerce vs Magento 2 OpenSource

Magento 2 Commerce and Magento 2 Open Source are both great platforms for eCommerce businesses. So what’s the difference between them?

Benefits of Automotive Shopping Campaigns for eCommerce

Get ahead in the automotive eCommerce industry by creating a shopping campaign with Product Listing Ads. These 3 tips will make sure your PLA’s are optimized for ROI:

The Challenge of Magento Customization for Automotive eCommerce Websites

Today’s automotive eCommerce market is flooded with competition, adding yet another challenge for businesses trying to stand out from the pack. Read about the online auto industry’s biggest challenges:

Is Voice Search for eCommerce The Next Big Thing In?

“Hey Siri, is voice search the next big thing for eCommerce?” Read why this technology is taking off in the eCommerce industry & how you can capitalize on it:

April 2018 Orange Report: Magento Extensions and Tools

April 2018 Orange Report: Magento Extensions and Tools

APRIL 2018 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Magenest - Gift Registry

You don’t have to be a department store to run a gift registry. Your best and most enthusiastic customers are also your best salespeople and promoters. Sometimes they get married, or graduate from something – sign ‘em up! This particular extension is more popularly known as a WooComerce plugin but apparently has been adapted for the Magento 2 environment.

BSS commerce - Multiple Store View Pricing

Store views in Magento carry the same catalog attributes per SKU by default. For merchants who have the need to enter specific prices for different store views, this tool overrides the conversion utility (if one is in use).

Mageworx - GeoLock

We all know IP location isn’t absolute, right? That said, “good enough” works for most instances and merchants need to be able to control access. GeoLock gives you admin-based controls to easily set up access (whitelist) or denial (blacklist) by specific IP addresses, a range of IP’s or by country.

DCKAP - Sample Request for B2B

Well, it doesn’t have to be just for B2B merchants. Lots of merchants sell items in bulk and instead of having to work it out with your customer service agent on the phone, wouldn’t it be nice to just have a “request a sample” button? Yes, it would be nice. The other good thing is, you can select to have this button show up by product instead of site-wide. Click the link if you want a sample of what we’re talking about.

March 2018 Orange Report: Magento Extensions and Tools

March 2018 Orange Report: Magento Extensions and Tools

MARCH 2018 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Yireo - eMail Tester

Testing emails in Magento is a pain. Even if you have a development site, email is usually disabled, so your only choice is to activate the email on the live site. Yireo built this nifty email tester that enables viewing new layouts and template updates without activating them. Faster, simpler and safer are things we like.

Credit Key

Do you want to offer financing, but can’t stomach the thought of setting it up? Aimed at B to B merchants, this tool enables customers to seek payment terms from CreditKey, instead of from you. Merchants get paid-in-full instantly, while the customer gets financing for their purchase without having to load up a high-interest credit card.

MageBees - Improved Layered Navigation Pro

The only thing as annoying as poorly organized navigation is slow navigation. Magento’s default layered navigation is great for organization but Magento’s default page-loading technology isn’t the quickest. This extension pumps up left nav, letting shoppers multi-select attributes, enabling merchants to easily set up and incorporate custom filters, and loading the results dynamically with Ajax.

MageMail

Another email service? Hold on, MageMail is triggered email without the need for a full-featured ESP like Dotmailer or Listrak. (Not that there’s anything wrong with those …) But the main difference we see is the fee model – 3% of generated sales to be exact. Do the math and read the fine print.

February 2018 Orange Report: Magento Extensions and Tools

February 2018 Orange Report: Magento Extensions and Tools

FEBRUARY 2018 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Tigren - Progressive Web Apps

It’s an app. No, it’s an extension. No, it’s the next big thing! Push notifications, one-tap access, instant load with no-or-poor signal, and works with your already responsive site – those all sound like good ideas. Google is pushing PWA technology, so it’s probably worth thinking about.

Various Developers - Magento Themes

If you’re thinking you’re going to save a pile of cash by using a Magento theme, we’d encourage further thought. We’ve worked with clients who came to us with custom themes already installed. These things are the sketchy carnival food of the extension world; You just don’t know what’s in them. However, they’re cheap and Magento lets you have multiple themes. You could turn it off and decide not to use it. Maybe it’ll turn out great. (If so, please let us know!)

Aheadworks - Layered Navigation

Magento has great navigation aids straight out of the box. Layered navigation adds more flexibility and usability for displayed navigation and filtering options. One key feature is that no page refresh is required while a user selects filters.

Ryzeo - Browse Abandonment

If trying to defeat the scourge of cart abandonment hasn’t left you exhausted, you can ratchet it up a notch. Browse abandonment picks up where remarketing leaves off, actively going after users who try to leave the site, collecting emails and sending emails based on visit patterns. Features granular control over when emails are sent, triggers, notifications and templates.

Top 10 Magento Extensions of 2017

Top 10 Magento Extensions of 2017

The Top Click-Worthy Magento Extensions of 2017

We put a list together of the top clicked Magento extensions by readers from our 2017 Orange Reports.

Keep scrolling to see the top ten.

10. Product Preview Pro

This extension will enhance your site’s user experience by allowing a customer to preview scaled-up product images from category pages.

9. FMEextensions - Photo Gallery & Product Gallery

Displays photo galleries or lightboxes on category, product and CMS pages. Loads images via AJAX, which does not require page reload. Includes controls for image size and aspect ratio within the extension admin panel.

8. Image Optimizer for Magento 2

In a great example of “truth in advertising,” Apptrian points out that although their image optimization extension makes the task easier, nobody claimed it would be effortless or foolproof! Image Optimizer harnesses well-known command line tools and packages them in a free extension that can handle the jpeg, png and gif formats together in batch files. Read the documentation, make sure your server is configured correctly, use in good health.

7. ShipStation for Magento 2

ShipStation is a web-based shipping solution that allows you to create shipping labels for all major carriers.

6. Store Locator for Magento 2

A store locator for some, but B2B shops can use this to show dealer locations, warehouses or any other location-based data.

5. Magedelight - Product PDF Print

It’s easy to forget that our customers are a widely varied group, with preferred shopping modes and habits that don’t always conform. Bottom line: some people like to print out product pages. Also, some merchants may have a need to create a pdf catalog – whether for print or sending via email. This tool provides for QR codes, customer-group display and HTML tags for PDF-only content.

4. Amasty – Special Promotions Pro

Need more pricing and discount flexibility? This extension from Amasty expands Magento’s cart pricing with an array of tools, including the ability to build promotional pricing based on a customer’s number of completed orders and total sales amount..

3. Aitoc – Review Booster

Magento’s default reviews works well,  but is pretty basic: no “verified purchaser” or ability for customers to rate the usefulness of comments.  A strong stream of credible reviews is a proven conversion asset. Review Booster from Aitoc gives broad flexibility to merchants who want to allow their customers to help sell their products.

2. Ordoro

Among its other capabilities, Ordoro makes dropshipping and multi-channel fulfillment more efficient and accountable.  We also like the “kitting” feature, which puts a different twist on Magento’s bundled product type

1. DCKAP - Quick Order

Quick Order extension functions as an enhanced search that enables adding one or multiple items to the cart from the Quick Order pane, without navigating to category or product pages. Customers can enter lists of SKUs and quantities and add to cart all at once. An adequately-sized server, well-organized catalog and speedy content delivery are crucial to make this (or any) search-based tool truly quick.

December 2017 Orange Report: Magento Extensions and Tools

December 2017 Orange Report: Magento Extensions and Tools

DECEMBER 2017 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Aitoc - Pre-Orders

Seasonal supply variations, manufacturing delays, and other factors can quickly zero out inventory of popular items. Pre-orders replaces the “Buy Now” button and displays an expected arrival date on the product page for selected products. The extension enables the merchant to receive advance payments for products that carry a status of pre-ordered or backordered and has granular control over order status for purchases having mixed in-stock and pre-order items.

Goivvy - Call For Price

Some merchants just can’t display prices on certain products – often due to vendor agreements or MAP restrictions. This is a pretty minimal extension, so make sure to provide a useful and informative alternative to the price and shopping cart. Merchants who are considering using a feature like this because they have complex products, please give InteractOne a yell, instead; we’d love to show you some alternative approaches!

Bsscommerce - Configurable Product Wholesale Display

Provides a simplified, attribute-based grid or drop-down view of child products for a smoother path to bulk ordering configurable products. Includes tooltips and clickable options that can help cut down on purchase support requests and increase conversion. Advanced tier pricing can be applied per child product, versus the entire order.

Cart2Quote - Cart2Quote/Not2Order

We’re in favor of merchants using Magento to sell, not to just catalog or display products. But we know there are times when a current business model or complex configurations might make quoting necessary. This pair of extensions allows B2B and retail merchants to designate quote-only products and choose when to display prices. Once sent, quotes can include a cart so that the customer can complete their order within Magento.

November 2017 Orange Report: Magento Extensions and Tools

November 2017 Orange Report: Magento Extensions and Tools

NOVEMBER 2017 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

IWD - Address Verification Support

Incorrect customer orders can lead to cancellations and lost revenue. Prevent invalid order addresses with Address Verification Support, which provides address verification at checkout. If customers place an order with an invalid address, the extension will suggest the correct address to the customer in real time.

ExtensionHut - B2B Customer Approval

Need a better way to vet the customers that register to your store? B2B Customer Approval extends the customer registration functionality without affecting the default registration process. The site admin gets an email notification on every registration and can approve one or more customers at the same time, while each customer will get an approval notification.

Pektsekye - Dependent Custom Options

When custom products are just not custom enough – you probably need dependent options. This extension adds a number and field to each option which can be configured so that options show based on the status of a previous option. Note that this extension works for Custom Options only – of simple, configurable and bundle products. It does not work for “Configurable Options” of configurable product and it does not work for “Bundle Options” of bundle product.

Aheadworks - Social Media Login

Having to create an account to complete an order can be frustrating for customers. Social Media Login provides a registration shortcut by allowing customers to login via their social network accounts, making completing an order much easier. The login buttons are available at both the customer login and checkout pages.

October 2017 Orange Report: Magento Extensions and Tools

October 2017 Orange Report: Magento Extensions and Tools

OCTOBER 2017 ORANGE REPORT

For this month’s Orange Report, we’re resolving your speed, accessibility and customer care concerns. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

Magedelight - Product PDF Print

It’s easy to forget that our customers are a widely varied group, with preferred shopping modes and habits that don’t always conform. Bottom line: some people like to print out product pages. Also, some merchants may have a need to create a pdf catalog – whether for print or sending via email. This tool provides for QR codes, customer-group display and HTML tags for PDF-only content.

DCKAP - Quick Order

Quick Order extension functions as an enhanced search that enables adding one or multiple items to the cart from the Quick Order pane, without navigating to category or product pages. Customers can enter lists of SKUs and quantities and add to cart all at once. An adequately-sized server, well-organized catalog and speedy content delivery are crucial to make this (or any) search-based tool truly quick.

Solwin Infotech - Static Block Import/Export

Everyone wants a performance edge. Caching technologies are hot, as developers, merchants and hosting companies alike scramble for ways to accelerate page delivery. MERC provides a means to integrate Redis cache with Magento. The tool manages and monitors cache key hit rates, allows for bulk delete, and displays an array of performance and base activity metrics.

Amasty - Product Attachments

Drag and drop files into the product filter grid for placement on product pages. Shoppers can access product-specific or general warranties, user manuals, MSDS, certificates or other documentation in numerous formats. Includes admin controls for customer-group visibility, mass actions and icon display.