May 2019 Orange Report: eCommerce & Digital Marketing Tips

May 2019 Orange Report: eCommerce & Digital Marketing Tips

MAY 2019 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

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Everything you need to know about eCommerce, digital marketing, and Magento.

5 Key Reasons to Integrate Your ERP With Your B2B eCommerce Platform

Integrating your business’ software as much as possible is a sure driver of efficiency. Here are the many reasons why integrating your ERP with your B2B eCommerce platform leads to success.

Strategies for Product Page Optimization

Strategies for product page optimization that allow you to stand out from the competition while also building your brand.

3 Ways Merchants can Improve SEO for eCommerce

Low rankings in SERPs can make or break any website but is particularly important for eCommerce. Here are 3 Ways merchants can improve their SEO and get more clicks on their site.

Our Partner: Webscale

Webscale pairs with Magento Cloud Hosting to seamlessly migrate Magento deployments in order to take advantage of the benefits of the public cloud. Learn more about InteractOne’s partnership with Webscale.

April 2019 Orange Report: eCommerce & Digital Marketing Tips

April 2019 Orange Report: eCommerce & Digital Marketing Tips

APRIL 2019 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

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Everything you need to know about eCommerce, digital marketing, and Magento.

Magento for B2B eCommerce

Magento offers a variety of features that make for an incredible B2B eCommerce experience. We’ve compiled a list of just a few of the great features the platform offers.

your subscribers or determine if it’s time to move on.

What is the Best eCommerce Platform for My Automotive Accessories Site?

Selling automotive parts and accessories online is a big task. In order to choose the platform that best suits you and your business, you must understand the various pros and cons that come with each individual platform.

Magento 2.3.1: What's New?

After much anticipation, Magento released version 2.3.1 for Open Source and Commerce on March 26th. Here are all the new features you should know about.

March 2019 Orange Report: eCommerce & Digital Marketing Tips

March 2019 Orange Report: eCommerce & Digital Marketing Tips

MARCH 2019 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

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Everything you need to know about eCommerce, digital marketing, and Magento.

Mobile Checkout: From A Pain Point to an Opportunity

If eCommerce is all about convenience, why have so many merchants ignored optimized their mobile checkout process? Read how to transform your mobile checkout from a painpoint to an opportunity.

your subscribers or determine if it’s time to move on.

How to Keep Your Magento 2 Site Simple

The easiest way to end up with a bad eCommerce website is by over-complicating it. Here is how to keep it simple on Magento 2.

How Mobile Use Has Affected SEO

Mobile use has affected SEO in a number of ways. Make sure that you know how to improve your search rankings for mobile with these steps.

February 2019 Orange Report: eCommerce & Digital Marketing Tips

February 2019 Orange Report: eCommerce & Digital Marketing Tips

FEBRUARY 2019 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

What Are Successful Auto eCommerce Merchants Doing to Stay on Top?

Automotive eCommerce is no longer a niche segment, it’s a rising standard. Here is how successful auto eCommerce merchants stay on top in an increasingly crowded industry.
your subscribers or determine if it’s time to move on.

How to Optimize eCommerce Shipping and Fulfillment

eCommerce businesses can be made or broken depending on their shipping strategy. Here are the ways to optimize the shipping and fulfillment process for sure success.

2019’s 5 Biggest eCommerce Trends

Technology continues to improve, and so does eCommerce. Read about 2019’s 5 biggest eCommerce trends that we’re tracking.

January 2019 Orange Report: eCommerce & Digital Marketing Tips

January 2019 Orange Report: eCommerce & Digital Marketing Tips

JANUARY 2019 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

The 5 On-Site A/B Tests Your eCommerce Business Should Try

Ever wonder how a user experience change on your site would affect conversions, but afraid to wreck your existing customer path-to-purchase? In these cases, a tool like on-site A/B testing can be a valuable asset for businesses to utilize.
your subscribers or determine if it’s time to move on.

The Automotive eCommerce Guide to Navigation and Images

The best Automotive eCommerce sites keep it simple. This guide details how to break down the complexities of an auto site in a way that appeals to customers.

How User Intent Can Impact Website Traffic

No matter how good your SEO strategy is, your website visitors won’t stay long if they don’t find what they’re looking for fast. Determine the intent of your website’s visitors to better curate content for them.

December 2018 Orange Report: eCommerce & Digital Marketing Tips

December 2018 Orange Report: eCommerce & Digital Marketing Tips

DECEMBER 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

How to Re-Engage Dormant Email Subscribers

The path to re-engage dormant subscribers is often both long and difficult. These steps will either help you reconnect with your subscribers or determine if it’s time to move on.
your subscribers or determine if it’s time to move on.

The Factors Impacting Email Deliverability

Email marketing is still one of the best ways to establish a relationship with current and potential customers—even in 2018. Having a healthy email deliverability is critical. These factors impact your email sends.

How User Intent Can Impact Website Traffic

No matter how good your SEO strategy is, your website visitors won’t stay long if they don’t find what they’re looking for fast. Determine the intent of your website’s visitors to better curate content for them.

November 2018 Orange Report: eCommerce & Digital Marketing Tips

November 2018 Orange Report: eCommerce & Digital Marketing Tips

NOVEMBER 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

How Social Media Affects SEO

Your company’s social media affects SEO more than you think. Read how your social presence (or lack thereof) impacts visibility, brand recognition, and more.

How to Simplify an Overly Complicated Site

Creating a simple, easy to use website is a lot harder to do than you might think. These design principles will help you master the art of simplification to increase conversions.

The Complete Magento Commerce Migration Checklist

Your eCommerce business decided to migrate to Magento Commerce. Here are all the boxes to check before you go live with your new website.

October 2018 Orange Report: eCommerce & Digital Marketing Tips

October 2018 Orange Report: eCommerce & Digital Marketing Tips

OCTOBER 2018 ORANGE REPORT

For this month’s Orange Report, we’re sharing a few of our best and most recent blogs that speak on all things Magento, eCommerce, and Digital Marketing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

Digital Marketing Trends That Are Crushing it in 2018

A great marketing strategy is fluid and able to adapt to the different industry trends in order to stay ahead of the pack. These are the top digital marketing trends of 2018 that are sure to get more traffic to your eCommerce business.

Why B2B Companies That Embrace eCommerce Perform Better

B2B Commerce has evolved – and in order to keep customers happy and maintain revenue growth – you must too. In today’s world, that means embracing eCommerce.

Are You Ready to Upgrade to Magento Commerce?

Every eCommerce business needs a set of metrics to make sure their website platform still fits them well. These are the signs indicating the need to upgrade to a platform like Magento Commerce.

September 2018 Orange Report: eCommerce & Digital Marketing Tips

September 2018 Orange Report: eCommerce & Digital Marketing Tips

SEPTEMBER 2018 ORANGE REPORT

The September 2018 Orange Report talks Magento 1’s EOL, how M2 is evolving, and how to decide between hiring and outsourcing. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news. Orange Report Logo

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Everything you need to know about eCommerce, digital marketing, and Magento.

Magento 1 End of Life: When is it? What Does it Mean?

Magento has announced that support will continue for both Open Souce and Commerce 1 through June 2020. Although EOL was initially speculated to be at the year’s end, Magento extended the date to ensure their customers have enough time and confidence to upgrade when they feel the need to.

Our Thoughts on the Evolution of Magento 2

It’s no secret that feelings about Magento 2 range from utter delight to hair-pulling frustration. The platform can be downright confusing at times, but also offers a variety of benefits. This wide variety of opinion can make it hard to decide whether to upgrade to Magento 2 or switch platforms altogether.

Hiring vs. Outsourcing: What's Best for Your eCommerce Project?

Should you hire permanent staff? Is it best to outsource resources? While the hiring vs. outsourcing decision may seem complicated, it’s actually quite simple when taking into consideration the project’s needs, budget, and timeline.

When eCommerce Merchants can Expect Magento 2.3

Magento 2.3 is anticipated to make an even bigger splash than 2.2, which focused mostly on smaller bug fixes and refinements. The update promises an exciting mix of new core features paired with smaller optimizations and back-end efficiencies designed to take the developer experience to the next level.

August 2018 Orange Report: eCommerce & Digital Marketing Tips

August 2018 Orange Report: eCommerce & Digital Marketing Tips

AUGUST 2018 ORANGE REPORT

The August 2018 Orange Report lists the signs that your technology needs an upgrade, effective strategies to encourage repeat customers, mastering Google Adwords, and more. Like always, we encourage everyone using Magento to make the most of its functionalities by incorporating the very best Magento extensions and news.

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Everything you need to know about eCommerce, digital marketing, and Magento.

Signs Your eCommerce Technology Needs an Upgrade

Is it time for an upgrade? Upgrade signals come in many different varieties, from code conflicts to broken UI to operational crutches you’ve gotten used to. Unfortunately, with the pace at which technology is moving, it can be difficult to know when business technology is outdated and needs to be replaced.

5 Tips for Writing Clickable Adwords Copy for eCommerce Websites

Success with Google Adwords is not entirely dependent on Google and their algorithms. Much is riding on an advertiser’s ability to write “clickable copy” that drives qualified, motivated buyers to their sites.

6 Smart Strategies to Boost Sales to Repeat Customers

Getting and converting new leads is only half the battle. The other half is effectively marketing to current customers so that they continue making purchases with your company.

5 Online Marketing Tools That Benefit eCommerce Business

An online marketing plan is no longer optional; it is a necessary component of an overall business plan to succeed. With all the forms of digital marketing available, it’s no surprise that many businesses become overwhelmed at the complex, time-consuming work required to implement and optimize the right flavors of campaigns to contend in their industry.