Our Solution

Flexibility is important to the success of the ongoing relationship between InteractOne and Block and Company. Agile development methods allowed us to respond quickly and efficiently to Block and Company’s maintenance needs. Effectively becoming an extension of Block and Company’s internal team, we provide project support, fully controlled repository, development and test environments.

Agile development also ensures that resources are available and matched to tasks for maximum effectiveness and efficiency. The ERP integration project, in particular, required a high level of business process and programming knowledge well beyond routine Magento programming.

Our Solution

Like each Magento project undertaken by InteractOne, developing Extend Nutrition’s new website began with an extensive Feature Exploration Process. This comprehensive effort ensures that priorities and requirements are fully outlined – avoiding surprises. A well-planned approach is the key to any Magento project.

The team at InteractOne focused on designing and building a new site that would effectively communicate Extend Nutrition’s branding while offering a rich but simple user experience and remove the barriers to conversion.

Key Project Highlights and Solutions include:

• Re-branded Magento website theme

• Back-end ERP (enterprise resource planning) integration

• Ability for customers to place recurring (auto-renew) orders

• Migrate existing recurring profiles from legacy system

• Robust infrastructure for dynamic CMS

Our Solution

Like each Magento project undertaken by InteractOne, developing High Tech Systems and Equipment’s new website began with an extensive Feature Exploration Process. This comprehensive effort ensures that priorities and requirements are fully outlined well in advance – avoiding any potentially costly surprises.

A well-planned approach is the key to any Magento project. The skilled team at InteractOne was able to easily upgrade the existing Magento store to the latest version of Magento, while providing an upgrade to a more contemporary site design. Most importantly, the InteractOne team was able to implement the much needed design and platform upgrades without any business interruptions to HTSEI.

Our Solution

InteractOne began by evaluating and diagnosing the aspects of the website that needed immediate attention.  We created an action plan to address site crawlability, search engine indexation, extension conflicts, site performance and success tracking.

• We updated the index.txt file with the proper rules for better site crawlability. This made the site easier to navigate and more visible on SERPs
• To address the 404 errors and search engine indexation issues, we utilized Google Search Console, Google Analytics, and old sitemaps, to gather the lost URLs to create proper 301 redirects.
• With the the proper 301 redirects in place, onsite user metrics improved including bounce rate, time on site and pages per visit. To further improve site performance, we fixed extension conflicts that were causing broken on-site links.
• We also updated their Google Analytics account and created eCommerce conversion goals so World Wide Art can track and monitor their success over time.

Our Solution

InteractOne took over the Tarps Now website and SEO campaigns, and immediately began working to improve some crawlability issues and resolve some orphaned pages.

After resolving some technical SEO hindrances, we began focusing on long-tail search terms to find visitors who are deeper in the conversion funnel. Even though they are not at the top of the funnel, these types of users add significant value to organic traffic.